You built something real.
Let's make sure people can find it.
Social media for wellness coaches, contractors, and law firms — built by people who actually get your business, not just your hashtags.
You've got a business that actually delivers — a coaching practice that changes lives, a crew that builds things that last, a firm people trust with the stuff that scares them. The problem isn't your work. It's that your social media doesn't sound like you, look like you, or bring in the right people.
you're in the right place if...
✓ You know social media matters but it's always the first thing to fall off your to-do list
✓ You're great at what you do but have zero time to post consistently (let alone figure out what even works)
✓ You want content that builds trust, not just likes
✓ Posting feels like one more job on top of the job you actually signed up for
Hi, I'm Charmaine
I started Upspring because I kept meeting business owners who were incredible at their actual work and completely drained by the time they got to marketing it. I believe every brand has a real personality underneath the logo — my job is finding it and putting it in front of the right people, so you don't have to choose between running your business and being visible.
Services overview
done for you. completely.
You focus on the business. We handle everything else.
Instagram/ Facebook/ LinkedIn
Post 3 times/week
A strategic content calendar tailored to your brand, goals, and buyer journey
All content creation—from visuals to reels to copy—done for you, aligned with marketing objectives
Expert reel scripting using trends, brand positioning, and conversion psychology (plus full editing + optimization)
Captions written for clarity, authority, and connection—always with purpose
Consistent, done-for-you posting across your grid (format mix based on what performs for your audience)
ManyChat Set Up
3 month commitment
Instagram/ Facebook/ LinkedIn
Post 4 times/week
Social Media Strategy: A fully customized strategy designed to assess your current presence, refine your brand positioning, and establish a clear, intentional content roadmap. This deck brings together a comprehensive account and bio audit, SWOT and market research, defined content pillars, and thoughtfully curated content ideas.
A strategic content calendar tailored to your brand, goals, and buyer journey
All content creation—from visuals to reels to copy—done for you, aligned with marketing objectives
Expert reel scripting using trends, brand positioning, and conversion psychology (plus full editing + optimization)
Captions written for clarity, authority, and connection—always with purpose
Consistent, done-for-you posting across your grid (format mix based on what performs for your audience)
Meta Ads Set Up
ManyChat Set Up and Ongoing Maintenance
3 month commitment
Instagram/ Facebook/ LinkedIn/ Tiktok
Post 5 times/week
Social Media Strategy: A fully customized strategy designed to assess your current presence, refine your brand positioning, and establish a clear, intentional content roadmap. This deck brings together a comprehensive account and bio audit, SWOT and market research, defined content pillars, and thoughtfully curated content ideas.
A strategic content calendar tailored to your brand, goals, and buyer journey
All content creation—from visuals to reels to copy—done for you, aligned with marketing objectives
Expert reel scripting using trends, brand positioning, and conversion psychology (plus full editing + optimization)
Captions written for clarity, authority, and connection—always with purpose
Consistent, done-for-you posting across your grid (format mix based on what performs for your audience)
Meta Ads Set Up
ManyChat Set Up and Ongoing Maintenance
3 month commitment
What working together actually looks like
Discovery call → Strategy & voice guide → Content batch for approval → We post, you rest